But like any new generation, they’re both misunderstood and underestimated by previous ones - and they’re forecast to make up a quarter of the workforce by 2025.
This issue of Business Reporter’s Future of Work series, distributed with The Independent and entitled The Z factor, looks at how businesses need to adapt to harness Gen Z’s energy and passion.
Featuring the latest advice from Guidant Global COO Brian Salkowski on finding (and keeping) the right people when talent is scarce, this issue is packed with insight into work habits, the nature of the workplace, talent acquisition, the role of tech - and much more.
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